Fuqi International, Inc. (FUQI)

News and Research on Fuqi International, Inc. (FUQI)

Business Description

Fuqi International, Inc. engages in the design, manufacture, marketing and wholesale distribution of a range of precious metal jewelry in China.

The company operates through two divisions: production and sales and marketing. The production division is responsible for manufacturing of the company’s jewelry products and the sales and marketing division is responsible for the selling and marketing functions of the products, including customer relations and customer service.

Design and Product Development

The company has expanded its line of products from basic gold jewelry to a range of products that include rings, bracelets, necklaces, earrings and pendants made from precious metals such as platinum, gold, palladium and Karat gold (K-gold). The company also manufactures jewelry with diamond and other precious stone inlays, in addition to gold coins and gold bars. The company designs and produces new styles of jewelry and carry approximately 20,000 product styles.

The company’s product series include the following:

Gold Series: This series includes K-gold, 24K gold ornaments, gold bars, gold coins, gifts, other gold charms and customized products.

Platinum Series (pt): This series includes pt990, pt950 and pt900 products. The quality markings for platinum are based on parts per thousand.

K-Gold Series: This series is primarily derived from Italian-influenced arts and designs.

Studded Jewelry Series: This series is made from pt950, pt900, 18K gold, 14K gold and other customer-designated rare metals studded with diamonds, emerald, jade and semi-precious stones.

Subsidiaries

The company’s wholly-owned subsidiaries include Fuqi International Holdings Co., Ltd., and Shenzhen Fuqi Jewelry Co., Ltd.

Competition

The company's competitors in the jewelry production industry include Nongjia, Cuilu, ADK, Junli, Baohengde, Anshenghua, Chow Sang Sang Group, Luk Fook Jewelry, TSL Jewelry and Hang Fung Gold Technology.

Customers

The company's major customer is Beijing Hua Shang Rui Lin Trading Co., Ltd.

History

Fuqi International, Inc. was founded in 2001.