News and Research on Corgi International Ltd. (CRGI)
Business Description
Corgi International Limited engages in the design, production, marketing and distribution of licensed and non-licensed pop culture collectibles, gifts and toys. The company markets its consumer products under three brands: Master Replicas, Corgi, and PopCo. It conducts distribution business under its Cards, Inc. brand.
The company holds licenses for pop culture collectibles, gifts and toys for various film franchises of all time including Disney Classics, Harry Potter, James Bond, Pirates of the Caribbean, The Golden Compass, Marvel Classics, and Spider-Man 3.
Products
The company offers three categories of products, including movie prop replicas (Master Replicas); die-cast collectibles (Corgi); and gift and toy products (PopCo). It also distributes trading cards and movie memorabilia through its Cards, Inc. brand.
Master Replicas Brand: Prop Replica Collectible Memorabilia Products. This category includes a range of licensed collectible products that are authentic reproductions of movie props from various entertainment franchises. Its Master Replicas brand specifically targets passionate communities of fans and collectors. Products in this category include: Limited Edition Prop Replicas; Studio Scale Replicas; and Scaled Replicas.
Corgi Brand: Die-Cast Collectibles: Corgi Classics Limited markets collectible die-cast model trucks, buses, cars and airplanes. Through Corgi Classics, the company offers a portfolio of products ranging from special interest items to license-based items. Majority of the company's product lines consist of authentic scale replicas of transport vehicles, produced in limited numbers and designed to appeal to a range of die-cast collectors.
PopCo: Gifts and Toys: This category includes a range of licensed collectible gifts and toys that are targeted at the market of casual fans in addition to serving as entry level price points for younger collectors. Products in this category include: Harry Potter and Golden Compass toy lines (including action figures, play sets and electronics); and Pop culture products, including movie memorabilia and gifts (bobble head dolls, plates, cookie jars).
Cards Inc: Through this brand, the company distributes trading cards and other memorabilia, including: Movie memorabilia (including action figures, statuettes and other collectibles); Trading cards (Topps, Inkworks, Rittenhouse, Comic Images, Panini, Artbox); and Collectible game cards (Yu-Gi-Oh and Magic—The Gathering).
Markets
The company serves its customers through various distribution channels, including wholesale, retail, direct marketing and the Internet. Its products are sold in 30 countries throughout the world. The company primarily serves in the United Kingdom and the United States. It also serves in France, Germany, Japan, Canada and Australia.
Competition
The company's competitors include Mattel, Inc., Hasbro, Inc., RC2, and The Franklin Mint.
History
Corgi International Limited was founded in 2003.
